Enhancing, Cultivating, and Sustaining a Vibrant Business Community

What is REDA anyway?

In the early eighties, a group of West Side business owners founded the Riverview Economic Development Association (REDA). These merchants were experiencing a declining economy at that time and felt the negative impacts it had on their businesses, the commercial district, and the surrounding neighborhood. These small business owners developed an organization that would demonstrate strong leadership in community-based economic development activities and become a catalyst for commercial redevelopment and public improvements. For over 20 years REDA has developed innovative programs and unique initiatives that advocate on behalf of local business interests, and are committed to the commercial and economic revitalization of the West Side community.

Our Mission and Goals

Our mission is to enhance the quality of life on Saint Paul's West Side by cultivating a sustainable and vibrant business community.

Our organizational goals are:

  • To make the West Side a vibrant, urban commercial district
  • To assure that the West Side commercial district is visually appealling, safe, comfortable, and easy to get around in with regard to both public and private property.
  • To develop and redevelop mixed-use, privately owned space.

      • REDA's Key Initiatives

      • District del Sol Marketing Strategies
      • Business Outreach & Support
      • Commercial Development & Revitalization